FAQ 4: Do I think data and technology are being regulated enough?

Lindsay Herbert·8 March 2019·Cyber Security

...Lindsay Herbert, keynote speaker and author of the acclaimed book ‘Digital Transformation’ continues her series answering frequently asked questions on the subject of digital transformation. Here Lindsay answers the question, “Do I think data and technology are being regulated enough?” “To anyone who’s had to apply the murky… Read More...

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Why leaders can become a liability in the digital age

Phil Darby·6 March 2019·People & Change

...It’s understandable that the relationship a business founder has with the organisation they have created is personal. The same principle extends to business leaders who have steered their organisation through years of growth. However, when the very things that delivered success become the instruments of the organisation’s demise, which is… Read More...

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Retail expert mailbag: March, 2019

Tony D'Onofrio·6 March 2019·Customer Engagement

...The retail world is known for constant change. Today, industry insiders may have more varied opinions on the future of the field than ever before. MarketScale wanted to catch up with a few retail experts to get their opinions on some of the most… Read More...

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Lifescale: How to live a more creative, productive, and happy life by Brian Solis

Tim Ellis·5 March 2019·People & Change

...Famous for the concept of Digital Darwinism this latest book from Brian Solis is a gift in which he shares how to survive in a world of digital distraction.  Drawing upon a very personal story of near despair and diminishing creativity, Solis reveals much about himself as he… Read More...

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Enduring brands require analytics to grow

Tony D'Onofrio·4 March 2019·Customer Engagement

...Featuring in over a half dozen global retail influencers lists, Tony D’Onofrio leverages his extensive in global retail technology to research, write, consult and speak about the disruption of multiple industries. We caught up with Tony to learn more about his thoughts on how technology is shaking up the retail… Read More...

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Macy’s and next generation smart loss prevention solutions

Tony D'Onofrio·4 March 2019·Customer Engagement

...Over the last several months I have had the pleasure of spending time with Asset Protection (AP) leaders at Macy’s in New York. The visits were sparked by news articles and industry discussions on their advanced deployments of RFID and the smart integration of this Internet-of-Things (IoT) technology into the… Read More...

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How to achieve the brand authenticity you need to succeed in the digital economy

Phil Darby·28 February 2019·Customer Engagement

...In a great article on City AM early last year, Luke Graham talked of a subject that I have been ranting about for years – authenticity. I have tended to use a different word – consistency – but the meaning and the message is the same – lack of consistency –… Read More...

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Uncover the innovators

Hutton Henry·28 February 2019·People & Change

...As the new financial year looms and projects are soon to kick off, it might be good to pause and consider the team before embarking on your next major technology initiative. Of course, there’s a lot of pressure to “get going” and start building new business solutions, but we think… Read More...

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7 ways to build a sustainable and vibrant online community

Antony Cousins·27 February 2019·Customer Engagement

...Building online communities has exploded. Everyone wants to build one for many different reasons, but vying for people’s spare time is getting harder and competition is fierce. So many communities fail, but here are 7 ways you can increase your engagement and chances of success. 1. Be clear about what… Read More...

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How ISO can lead manufacturers into the future

Nathan Sykes·26 February 2019·People & Change

...Having an ISO certification is becoming more and more necessary across a variety of industries, especially in manufacturing. ISO stands for International Organization for Standardizations, and it signifies proper training and structure within a company or organization. What does “properly” mean in this context? It means a lot of different… Read More...

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What is Item Response Theory?

Kevin Gray·26 February 2019·Data & Analytics

...Some marketing researchers and data scientists are quite familiar with Item Response Theory (IRT) but I suspect they are in the minority, and many will have never heard of it. It is a fairly technical subject. I came into contact with IRT through psychometrics and educational psychology and it has… Read More...

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The modern supply chain

Nathan Sykes·26 February 2019·Enabling Technologies

...There’s an upper limit to the amount of foresight and intuition human beings can bring to any complex process. Beyond that, we need to rely on technology and the gathering of data. The modern supply chain is a wonder of engineering and human cooperation, but it’s come to rely on… Read More...

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