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Search Result Image for 'Experience Optimization – A Driver of Innovation and Business Transformation'
Experience Optimization – A Driver of Innovation and Business Transformation
Sushant Ajmani·12 April 2016·Strategy & Innovation
...Experience Optimization is an iterative process of understanding a business’s target audience, their challenges, their needs and ever-changing expectations, and delivering the best set of experience(s) consistently across all digital touchpoints based on, who they are and what they do through experiments and targeted campaigns using actionable data at a fast pace. Read More...
 thedigitaltransformationpeople.com· 6 Shares
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Faux Transformations
Derek Miers·10 April 2016·The Case For Digital Transformation
...This post is a continuation of our work on Business Transformation. The initial framework was described here. In this post, we delve a little deeper, but first we outline a short case study to provide a little context, before characterizing the changes that don’t deserve the transformation tag.   Read More...
 thedigitaltransformationpeople.com· 1 Share
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Podcast: About Digital Transformation
Rogier Noort·6 April 2016·The Case For Digital Transformation
...This first chapter takes a look at Digital Transformation as a concept, as a thing in our society. I talk to Lee Bryant and we follow his entrepeneurship over the past 10+ years to get a taste of the journey of the enterprise towards, and into, the 21st Century. Read More...
 thedigitaltransformationpeople.com· 0 Shares
Search Result Image for 'A Broad Framework For Business Transformation'
A Broad Framework For Business Transformation
Derek Miers·29 March 2016·The Case For Digital Transformation
...Some of the recent comments on our review of McKinsey’s survey on business transformation got us thinking. And if you’ve been following our regular blogs around Transformation and Organizational Change, you’ll see it is something we have touched on before. What does the term “transformation” really mean in a business context, and what’s an appropriate use of the term? Why do we get so much alleged transformation failure (our own research paints a different picture from McKinsey)? And given the risks, why would your organization want to go down this path? Read More...
 thedigitaltransformationpeople.com· 6 Shares
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Curating specialization programs in Digital Transformation
Joseph Dolphin·2 March 2016·The Case For Digital Transformation
...Introduction The author has been instrumental in curating and assisting academia in building  & delivering focused and custom programs in domains including Business Process Improvement, Innovation, Change Management, Program Governance & Management and Digital Transformation. Here he provides a guidance to academia on how they could chalk out specialization programs in Digital Transformation. Read More...
 thedigitaltransformationpeople.com· 3 Shares
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Digital Transformation versus Digital Strategy
Braden Kelley·2 March 2016·The Case For Digital Transformation
...In my last article, Digital Transformation Matters, we looked at the accelerating pace of change, the case for digital transformation, and our evolving interactions with technology. We also asked a simple question: Are you ready to do business in a digital way for the digital age? Read More...
 thedigitaltransformationpeople.com· 5 Shares
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Digital Transformation: Visioning & Outcomes
Joseph Dolphin·2 March 2016·The Case For Digital Transformation
...Visioning team for Digital Transformation The author leverages the CHAMPS2 method for Visioning and detailing Outcomes and Future Operating Model for Digital Transformation. To beging with identify key stakeholders within and from outside the organization who are capable of looking into the future to see the transformational potential: Read More...
 thedigitaltransformationpeople.com· 0 Shares
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Digital Transformation: Building a Strategic Business Case
Joseph Dolphin·2 March 2016·The Case For Digital Transformation
...Why we do what we do at all? The first step is a series of briefings by the Digital Transformation Leader or Sponsor that outline the need for change within the organization.  Unlike process improvement, transformational change is not just ‘How can we do what we do better/cheaper/faster?’ It's about asking a more fundamental question: ‘Why we do what we do, at all?’ Read More...
 thedigitaltransformationpeople.com· 30 Shares
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Why Digital Transformation Matters
Braden Kelley·2 March 2016·The Case For Digital Transformation
...The pace of change is accelerating. Much has changed since we all started to dial in with our modems and connect to online services like America Online or Compuserve and eventually directly onto the Internet and the World Wide Web. Elements of our digital world continue to invade our language and our consciousness. Read More...
 thedigitaltransformationpeople.com· 7 Shares
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Business Transformation
Grant Martin·16 February 2016·The Case For Digital Transformation
...Some questions explored - What is business transformation? What are the critical factors for success? Business Transformation (BT) is different from “re engineering”. Primarily re engineering, according to Dr. Michael Hammer, advocated “Don’t automate – Obliterate”, in this day and age BT is focused on agility and adaptability. Wikipedia’s definition - “making fundamental changes in how business is conducted in order to help cope with a shift in market environment”. A recent article in CIO magazine emphasized the role of the CIO and referred to BT as involving “significant changes to areas including business processes, core systems, channels, products, and services“. Read More...
 thedigitaltransformationpeople.com· 0 Shares
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Digital Transformation for Boards: A “How-To” guide
Jens Harsaae·9 February 2016·The Case For Digital Transformation
...“Digital transformation” is hot these days. The key question, though, is not "why" but "how" boards of "ordinary companies" should take action. This article suggests pragmatic steps to take now. You would have to be shipwrecked on a deserted island not to have noticed the hype around digital transformation. Entrepreneurs such as Uber and AirBnB introduce exciting new business models, and the explosive growth in volume creates opportunities for providers of digital infrastructure[1]. However, if you’re not Amazon, Google, Cisco or any of the other digital trailblazers[2], it can be tough to establish a clear line of sight and determine the proper course forward. In this article, we propose pragmatic steps that board members of “ordinary companies” should start taking today. Read More...
 thedigitaltransformationpeople.com· 6 Shares
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