Why Britain’s DIY sector isn’t doing it

Phil Darby·23 May 2018·Customer Engagement

...We are becoming familiar with the assertion that millennials are lazy, although there’s plenty of evidence to suggest this is a bad wrap. I have to admit DIY isn’t the hobby it used to be, but does that qualify as a valid excuse for the dreadful performance of the… Read More...

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How can Chatbots help in B2B?

Nathan Sykes·23 May 2018·Customer Engagement

...When asked, 80% of business respondents admitted they are either already using or planning to implement chatbots by 2020. It makes plenty of sense why, too. Concerning customer service, always-on interactions and robust chat support bots are the way to go. At any time during the day or night,… Read More...

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The culture change that comes with agile

Sam Isaacson·23 May 2018·Delivery

...The world is experiencing a shift away from more traditional waterfall methodologies and towards more agile practices. Agile has a lot going for it – working software released rapidly and an end to projects going over budget by hundreds of percent, for example – but it has its own challenges. Read More...

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Case Study: Avast – Customer Experience-led Strategy

Andrew Salmon·23 May 2018·Customer Engagement

...Avast is the global leader in next-gen cybersecurity products for consumers and businesses, operating across 150 countries, protecting over 400 million people online, preventing 3.5 billion attacks every month. “Working with DWG was a great experience. Simply by getting stuck in, identifying the challenges and how to resolve,… Read More...

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Leading Digital: The Executive Summary

Neil Rainey·23 May 2018·The Case For Digital Transformation

...Leading Digital: Turning Technology Into Business Transformation is the classic book on digital transformation.  Here is a full and in-depth Executive Summary to get you started with what you need to know for your digital transformation. In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies… Read More...

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Creating Customer Constellations – Episode 2: Creating Bright Stars

Samuel Church·23 May 2018·Customer Engagement

...In my previous article, I set out the Customer Constellation Model which can be used to help you develop an effective customer engagement strategy. The key aspects of this model are: Stars – individual products and services Black Holes – products and services viewed by the customer as lacking… Read More...

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Creating Customer Constellations

Samuel Church·23 May 2018·Customer Engagement

...Modern customer engagement strategies tend to focus on ‘owning’ a customer, or at the very least, capturing a greater proportion of the ‘customer universe’ (i.e. having a greater presence in the mind of the customer). Aside from being a useful call to arms, it does not provide any clarity on… Read More...

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BHF Sprint in a Day: Agile Myth Busting

Phil Dearson·22 May 2018·Delivery

...Recently we’ve had the very great pleasure of designing a Sprint in a Day workshop with the team at the British Heart Foundation. There’s no shortage of jibber-jabber about “agile” in media and business circles, so we focused on designing something very practical in an attempt to… Read More...

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FinTech 2018: Hot Topics and Top Influencers

Joe Fields·21 May 2018·The Case For Digital Transformation

...FinTech is a relatively new industry applying technology to improve financial activities. FinTech companies consist of both startups and established financial and technology companies trying to replace or enhance services provided by existing financial companies. Typical areas in which FinTech companies operate include online and mobile payments, alternative finance and financial management. Investment into… Read More...

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The Book of Why

Kevin Gray·21 May 2018·Data & Analytics

...UCLA computer scientist Judea Pearl has made noteworthy contributions to artificial intelligence, Bayesian networks, and causal analysis. These achievements notwithstanding, Pearl holds some views on data many statisticians may find odd or exaggerated. Here are a few examples from his latest book, The Book of Why: The New Science… Read More...

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K-Means Clustering Algorithm – A Case Study

Birendra Kumar Sahu·20 May 2018·Data & Analytics

...This experiment clusters similar companies into the same group given their Wikipedia articles and can be used to assign a cluster to a new company. This is the Azure ML case study. The model is explained in detail below. Description This case study demonstrates how to use the K-Means clustering… Read More...

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Do you plan tactically or strategically?

Roderic Yapp·20 May 2018·People & Change

...We are far better at planning for the short-term than we are for the long-term. Think about when you get in the car. If you don’t know where you are going, you tap in the details to a sat-nav system to tell you the route. You might have an advanced system… Read More...

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