The Digital Landscape in 2016

The Marketer’s Guide to Tech Loving Cosumers:
Understanding what technology loving UK consumers will do next is central to brand survival. We commissioned Ragdoll Research to ask 1000, UK representative consumers what they think about:

  • The Internet of Things (IoT)
  • Brands on Social Media
  • A variety of digital marketing channels

The research was completed in December 2015. Here is what you need to know to stay aligned with your UK consumers during 2016.




To find out more download the full report here.  


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