Digital Transformation versus Digital Strategy

Braden Kelley·2 March 2016·The Case For Digital Transformation

...In my last article, Digital Transformation Matters, we looked at the accelerating pace of change, the case for digital transformation, and our evolving interactions with technology. We also asked a simple question: Are you ready to do business in a digital way for the digital age? Read More...

 thedigitaltransformationpeople.com· 5 Shares

Agile Marketing – It’s not the technology, stupid

Simon Wyk·2 March 2016·Strategy & Innovation

...Every day my LinkedIn feed is full of advice on how to implement a new CMS for more agile marketing outcomes. It’s as if marketing automation is the holy grail that’s going to deliver transformation and spare us the challenges of disruption. If only. Read More...

 thedigitaltransformationpeople.com· 0 Shares

Is Your Business A Potential Target For The Next Digital DISRUPTION?

Logan Nathan·2 March 2016·Strategy & Innovation

...Having the potential to turn the sails in favour of neophytes and bring down incumbents, Digital Disruption is reshaping markets with the speed and force that has no match in history!  Survivors are those businesses that are pro-actively adopting digital, but in order to thrive, they must also innovate new business models to keep pace with the digital age! Read More...

 thedigitaltransformationpeople.com· 3 Shares

Why Digital Transformation Matters

Braden Kelley·2 March 2016·The Case For Digital Transformation

...The pace of change is accelerating. Much has changed since we all started to dial in with our modems and connect to online services like America Online or Compuserve and eventually directly onto the Internet and the World Wide Web. Elements of our digital world continue to invade our language and our consciousness. Read More...

 thedigitaltransformationpeople.com· 7 Shares

Digital Transformation for Boards: A “How-To” guide

Jens Harsaae·9 February 2016·The Case For Digital Transformation

...“Digital transformation” is hot these days. The key question, though, is not "why" but "how" boards of "ordinary companies" should take action. This article suggests pragmatic steps to take now. You would have to be shipwrecked on a deserted island not to have noticed the hype around digital transformation. Entrepreneurs such as Uber and AirBnB introduce exciting new business models, and the explosive growth in volume creates opportunities for providers of digital infrastructure[1]. However, if you’re not Amazon, Google, Cisco or any of the other digital trailblazers[2], it can be tough to establish a clear line of sight and determine the proper course forward. In this article, we propose pragmatic steps that board members of “ordinary companies” should start taking today. Read More...

 thedigitaltransformationpeople.com· 6 Shares

Insurance – Is continuity about to be King?

Richard Morecroft·21 January 2016·The Case For Digital Transformation

...The insurance market is fast becoming the next industry to grasp the nettle and move into the new digital world. In many ways, this digital transformation is similar to the story of Telco. Since 2003 Telco’s have been investing in digital, primarily as a way to reduce the cost of acquiring and servicing customers. Today this is a major push for the insurance industry too, and technology is now more flexible than ever, meaning comparison websites have been a huge source of digital business for all insurers over the years. Read More...

 thedigitaltransformationpeople.com· 5 Shares

Forget Strategy, Embrace Agility

Michael Wade·21 January 2016·Strategy & Innovation

...The business world is changing fast, organizations have to adapt Mo Farah is an extraordinary athlete. During the course of his career, he has won double gold medals in the 5K and 10K races at the European Championships, the World Championships, and the Olympic Games. When asked about his formula for success, he has a simple answer: “Training, you just have to put in the training”. In reality, of course, the success of an athlete like Mo Farah is due to a wide variety of factors, including natural ability, race strategy, preparation, and execution. Read More...

 thedigitaltransformationpeople.com· 9 Shares

Asset Management in the age of Disruption – Elephant in the room

Indra Chourasia·21 January 2016·The Case For Digital Transformation

...Mankind was destined to live on the edge of perpetual disaster. We are mankind because we surviveJames A Michener –Pulitzer award winner American writer. If we slightly tone down the poetic expression of ‘perpetual disaster’ to ‘disruption’ or ‘disruptive change’, we realize that it is the survival spirit or quest for innovation and creativity - which has led mankind from Stone Age to the present Digital Age. Rapidly growing waves of digitalization - ‘electronifying human emotions, expressions and complex web of relations’ of recent times, have fundamentally altered every aspect of our lives. Besides introducing new and intricate norms of social values and behaviour, it has drastically changed our living pattern, demands and overall risk profile.   Read More...

 thedigitaltransformationpeople.com· 5 Shares

6 things for Netflix to succeed in India

Sreeraman Thiagarajan·19 January 2016·Strategy & Innovation

...Netflix has changed it for good the way people watch TV in US, they can take a fair share of credit for creating cultural gradations like binge watching, on-demand viewing, and Netflix and Cheat (watching shows without your significant other). But this is all in a country like US where the demarcation between the cable guy and broadband guy are thin. In India, there’s a wide gap in how people perceive TV and Internet, and the gap goes wider on device used to access internet: PC VS mobile. Read More...

 thedigitaltransformationpeople.com· 7 Shares

A tech correction is coming and why you should be happy about it

Michael Wade·18 January 2016·Strategy & Innovation

...It’s not a matter of if but when...  A tech correction is coming. The only remaining question marks are when it will happen and how bad it will be. Let’s take a look at the evidence. The NASDAQ index is now up around 5,000 points, the culmination of a terrific seven-year run in which it has tripled in value. The only other time it reached this level was just before the dot.com crash in 2000. In comparison, the Dow Jones has only risen by half as much over the same time period. Read More...

 thedigitaltransformationpeople.com· 5 Shares

Big on Data, small on Intelligence?

Sreeraman Thiagarajan·13 January 2016·Customer Engagement

...Much is discussed about the 3 revered Vs of big data – Volume, Velocity and Variety. But what else must marketers need to know to make better decisions? Marketers now have access to enormous amounts of data, but does not mean it automatically leads to intelligence. The reasons for this are multitude; sometimes it’s just a dump of data, or lack of right tools and expertise to interpret the data to arrive at conclusions. Arguably, arriving at one big idea based on analysing multiple sets of data is no easy task. Here’s a few suggestions to make data work to your marketing advantage. Read More...

 thedigitaltransformationpeople.com· 11 Shares

7 Generic Strategies to Respond to Digital Disruption

Michael Wade·12 January 2016·Strategy & Innovation

...How can established businesses resist upheaval by new entrants? Digital disruption is a hot topic these days. The news is full of stories about how companies and industries are being disrupted by digitally-savvy startups and new entrants. There is even a new word for this – uberize – which means to disrupt a traditional industry in the way that taxis have been disrupted by Uber in many markets. Read More...

 thedigitaltransformationpeople.com· 33 Shares