5 Strategies for Mid-size CPA firm websites to drive revenue.

Randy Shattuck·12 December 2017·Customer Engagement

...I consult with managing partners in mid-size CPA firms, those with 15-100 staff. I often ask them how they feel about their website. Usually the answers are – “it’s okay” or “it looks nice” or “I guess it does the job.” But almost no one says, “we have the best website in the world; we love it and we know it’s adding real value to our firm.”   Read More...

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Retail: How to Keep it Personal & Take Care of Privacy

Ronald van Loon·12 December 2017·Customer Engagement

...For years the retail sector has been making use of customer data to propel their own marketing campaigns forward. What remains to be seen in this regard is, how the future of better data collection and technology, coupled with an enhanced need for customer personalization shakes up this procedure in the future. Read More...

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Is your next leadership coach a bot?

Richard Chiumento·11 December 2017·People & Change

...With countless surveys, reports and articles on the topic of artificial intelligence (AI), one of the things 2017 will be remembered for is the inexorable advance of machine intelligence. Digital assistants like Amazon Echo, Google Home and Apple’s Siri have established themselves in living rooms up and down the country while automation has continued its march into the workplace. Read More...

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Brand has always been the primary driver of business efficiency. These days even more so.

Phil Darby·11 December 2017·Customer Engagement

...In this increasingly fast-paced world it's interesting that the principles that we operate by haven't changed much in decades. I remember an interview by Time magazine's Curious Capitalist back in 2008 with the CEOs of two very successful US retailers - Whole Food Markets and Container Store, where they revealed they had both gone through a process of brand development before they had even set their businesses up. Read More...

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Are you wasting time this December or getting fit for the 2018 challenge?

Phil Darby·11 December 2017·The Case For Digital Transformation

...Is it me, or do you too get the feeling everyone is in holiday mood early this year? It’s surprising really. With productivity in the UK at a pathetic low, Brexit causing chaos (and the real problems are still to materialise) and even the optimists admitting that 2018 is going to be “challenging” for UK businesses you’d think, if there were any pre-holiday slack businesses would be using it to ensure they hit the new year with a bang!   Read More...

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Boardroom ignorance curbs tech goals

Richard Chiumento·29 November 2017·People & Change

...With organisations extremely reliant on technology for almost all of their business processes and a majority of companies progressing digital transformation strategies, IT leaders should have little difficulty securing the ear of the board when required. It is surprising then that a new survey of more than 200 European IT decision makers finds that a lack of boardroom influence is seriously threatening digital innovation. Read More...

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Employability & Soft Skills for the 21st Century

Rachel Mezzatesta·29 November 2017·People & Change

...The demand by your students, parents, business leaders and community to ensure that digital communications are safe, effortless and effective is complicated by the ever changing and accelerating speed of social media. As social media continues to evolve, how can your district keep pace? Read More...

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The 2018 Definitive Retail Success Formulas

Tony D'Onofrio·29 November 2017·Customer Engagement

...As we enter the busiest shopping season of 2017, I started reflecting on the differentiation strategies for a successful transition to the digital future of retail. What are the definitive formulas for retail success in 2018 and beyond? Read More...

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4 Ways #AI Can Augment the Digital Marketer

Ronald van Loon·29 November 2017·Customer Engagement

...As part of my experience, I have had the luxury of observing the way possibilities regarding AI have drastically arisen during the last decade. What many considered unachievable in the past is now certainly achievable and may be out in full flow during the coming future. While there is a lot to talk about, we can all expect the future to be really exciting.   Read More...

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Procurement as an interface

Lee Bryant·20 November 2017·Strategy & Innovation

...I had a very interesting session last week with procurement leads responsible for sourcing legal and consulting work for major organisations. I came to the session wanting to talk about service-oriented, not product- or project-oriented strategic sourcing, and to lay out a vision for how organisations need to get better at managing their strategic – especially digital – capabilities. I wanted to encourage procurement professionals to think about building, buying or renting services rather than buying stand-alone products or projects. Read More...

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How to use the GDPR to enable business & increase revenue

Jane Frankland·20 November 2017·Cyber Security

...If you're feeling overwhelmed about the GDPR, I wouldn't blame you. The clock is ticking. In six months the GDPR will become law and its impact will be felt. With so much negativity and scaremongering surrounding this new legislation, I want to turn the GDPR on its head and look at some of the benefits it’s going to bring.   Read More...

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More than just Cost Savings: Outsourcing as part of your Strategic Vision

Fatmir Hyseni·20 November 2017·Strategy & Innovation

...Traditionally, IT outsourcing has been viewed merely as a cost-saving tactic, but nowadays, IT outsourcing has become a more strategic and an effective business strategy that brings added-value to the organisation. Due to the latest emerging technology trends, companies are looking for speedier, more efficient and agile delivery of services that enable business transformation. This could have a profound influence on the way IT and business executives see the role of outsourcing in enabling organisations to transform their business into a digital one.   Read More...

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