How To Sell Professional Services Today – Part 2

Randy Shattuck·24 April 2018·Customer Engagement

...In this thought piece, I want to debunk one of the biggest misconceptions I see today about how to grow revenues and profits for professional service firms. The misconception goes like this: the marketing function generates leads, the sales or business development function closes leads and the delivery function delivers… Read More...

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The Cloud AI and Machine Learning as a Service

Nathan Sykes·24 April 2018·Enabling Technologies

...Cloud computing and remote technologies are enabling so many opportunities in regards to data storage, processing, and analytics, the list is seemingly endless. These technologies have also enabled the rise of bigger, more robust data collection policies and procedures. In 2008, Google was processing 20,000 terabytes of data per day. Read More...

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Navigating a Career Transition as an Exec

Richard Chiumento·24 April 2018·People & Change

...It is a myth that those working at the executive level know exactly how to secure their next position. Indeed, there are several factors that mean quite the opposite can be true. For a start, many of them may not have had to look or apply for a job for… Read More...

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Systems Thinking for Cybersecurity Education

Ludmila Morozova-Buss·23 April 2018·Cyber Security

...Cybersecurity: A ‘no-woman’s’ world!? The word ‘unprecedented’ seems too weak to convey just how much the dimensionless operational space of digital (r)evolution requires instantaneous reaction. Striving for knowledge brought me far beyond my own personal horizons of discernibility.   With the mission to create and scale globally an inclusive ‘authors-publisher-readers’ circle of wisdom and… Read More...

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The 2018 Definitive Retail Model Success Formulas Revisited

Tony D'Onofrio·23 April 2018·Customer Engagement

...New research and the continuous digital disruption of retail inspired this re-examination of the retail model success formulas published in a post late last year. “A sea change is clearly taking place in the retail market with major upheaval, but it is surely not the retail apocalypse. In… Read More...

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Are digital disruptors Wannabes or Heroes?

Natalie Smithson·23 April 2018·The Case For Digital Transformation

...Disruptive this. Disruptive that. Have we all had our fill of disruption? Edtech, fintech, healthtech, sextech – maybe we’re all a bit teched out. A communal eye-roll heaves across the internet at the mere mention of “disruption”. ‘Here they go again. Making a bold claim.’ And perhaps those fatigued readers… Read More...

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What Generation Z can teach you about Marketing

Natalie Smithson·23 April 2018·Customer Engagement

...Teenagers are complicated. Our next generation of consumers is a hormonal, exam-laden bunch. They’re fearful of being singled out by their peers but every one of them is a digital native. Nobody knows yet how it feels to reach old age having grown up with your baby photos *strewn* across… Read More...

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GDPR and the DPO: Threats or levers for the CISO?

JC GAILLARD·22 April 2018·Cyber Security

...The GDPR is not just about Security, but it has been dominating the life of the CISO and DPO alike, since last year. Notoriously, the regulation contains only a few actual references to data security. Article 32 mentions the need to have “appropriate” technical and organisational measures in place to ensure… Read More...

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Collaboration: Cheating, a Challenge or Champion?

Sam Isaacson·18 April 2018·People & Change

...A favourite word when talking about digital disruption is collaboration. Fewer stories of innovation nowadays come out of one organisation, but there are plenty of examples of collaborative activity, such as: Santander X, an ecosystem for university entrepreneurship being created by Banco Santander and 40 universities… Read More...

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Women in Cybersecurity: Why Closing the Gender Gap is Critical

Ludmila Morozova-Buss·17 April 2018·People & Change

...When discussing the lack of women in technology fields, the conversation generally starts around some basic questions: What is it about tech fields that discourages women from participating, and what can people in the field do to attain a better balance of gender? Recent findings have shown the problem is… Read More...

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Innovative new brand tries to influence affection. Audience switches off.

Natalie Smithson·17 April 2018·Customer Engagement

...Nimble. It’s a perky little word, isn’t it? Often associated with companies who do things differently. The innovators. Disruptors. The ones who want to change the world. Why? Because they’re dodging the indiscriminate belch of the status quo. Innovators must be able to duck the pull of familiarity and leap… Read More...

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How a Product Sprint Took This Sports App from Idea to Build in Just Five Days

Richard Lucas·17 April 2018·Delivery

...This week, Discerning Digital MD Richard Lucas shares some of our most recent client insight into the value of a product sprint. Digital transformation needn’t be slow and difficult to implement; in fact it should be just the opposite. As the pressure to serve customers in the digital… Read More...

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