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Search Result Image for 'A few quick tips to kick-start your post-COVID strategy'
A few quick tips to kick-start your post-COVID strategy
Phil Darby·15 July 2020·Strategy & Innovation
...lives. This will give you something to keep you focussed. Stick them around the room at your next session and refer to them throughout. If you are a B2B business Read More...
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Why storytelling is key to marketing and user experience design
Garret Keogh·17 February 2020·Customer Engagement
...of whether it’s B2C or B2B. Staying connected and responding quickly Once you’ve engaged and connected, you’ve got to ensure you’re always present and respond quickly – your audience wants Read More...
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Reflections on a decade of Digital Transformation
Didier Bonnet·4 February 2020·The Case For Digital Transformation
...more sophisticated and complex ways, such as Burberry in B2C or Schneider Electric in B2B. Equally, we’ve seen others struggling, and some are still struggling today, to grasp the fundamentals Read More...
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2020 Prediction: Align to Modernize
Mark Hewitt·2 December 2019·Strategy & Innovation
...B2B evolution in 2020. User experience should be contextual, performant, and accessible. Data. Knowledge of data and how to leverage it is imperative to compete and succeed as a business. Read More...
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CMOs: front burner priorities
Mark Hewitt·1 September 2019·Customer Engagement
...B2C customers inform how we like to experience things-B2B follows. Closing thoughts It is marketing’s job to truly understand how a customer wants to use a product or service and Read More...
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A strategic CIO on culture and talent
Connected Futures from Cisco·23 June 2019·People & Change
...as a company, as we become more software-defined where our brand is actually starting to increase the brand awareness of Cisco, because you know, we’ve been a B2B we’re, you Read More...
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How AI Is transforming B2B sales
Nathan Sykes·3 June 2019·Customer Engagement
...B2B sales teams more successful and committed to excellence than ever. Below is a look at a few of the tools and intelligence-gathering techniques AI has unlocked for B2B companies, Read More...
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Redesigning the employee experience
Richard Chiumento·2 June 2019·People & Change
...2021, at least three-fifths of global 2000 companies will actively monitor and manage employee experience. They will also utilise EX as a key differentiator to build and maintain B2B and Read More...
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Data’s continuous role in the B2B world
Nathan Sykes·23 May 2019·Data & Analytics
...for near-instant reactions and decisions. Most discussions about data centre around the B2C space, however, barely touching upon B2B as an alternative. We know what successful and valid B2C data Read More...
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