MR Realities – “Conjoint Analysis: Making it Work for You”
Of the advanced methodologies we use in marketing research, conjoint may be the most talked…
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5 Social Business Predictions for 2017
In the past two years, we have seen a focus on content creation and storytelling,…
thedigitaltransformationpeople.com
MR Realities – "Conjoint Analysis: Making it Work for You"
Of the advanced methodologies we use in marketing research, conjoint may be the most talked…
thedigitaltransformationpeople.com
See through the hype; chart your digital course now
If buzz words and tech lingo cloud your sight, you’re not alone. This article contains…
thedigitaltransformationpeople.com
Step out of the traditional marketing funnel to increase conversion rate
Over the last few years, things have changed dramatically in the funnel structure. Long gone…
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UK Retailers and Omnichannel Offerings: Why They Fall Behind Their US Counterparts
Compared to their US rivals, UK department stores are losing ground when it comes to…
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The Data Driven Business
Data guides sound decision making, which introduces new efficiencies and potential market opportunities for an…
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Public vs. Private vs. Hybrid Cloud – Exploring the use Cases
In a previous post we explored various challenges with cloud implementation and how to mitigate these. But…
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The Top 3 Retail Technology Inventions of All Time
I have been debating for some time the top 3 retail technology inventions of all…
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What Distinguishes Top-Performing E-commerce Companies?
According to Robert Moore, CEO of RJMetrics, venture capital firms and e-commerce companies have had…
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Digital Communications: An Asset Oft Overlooked
Strong digital communications are often the primary factor that differentiates leading corporate brands from their peers.…
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Tastes Of The UK’s Richest: Leveraging Their Diversity
The UK's wealthiest 1% (about 570,000 people) show a clear tendency towards mid-level goods and…
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