Numerous reasons why Digital Transformation fails
Most organsiations have by now realised digital transformation is essential to their success. But many of them forget…
thedigitaltransformationpeople.com
Customer Engagement
What’s the difference between UX & UI?
Remember when you were young and wanted to use ketchup and it did not fall…
thedigitaltransformationpeople.com
The Correlation Between Brand Value and the Most Admired Global Companies
Meet the 2017 World's Most Admired Technology and Retail Companies. Concurrently with BrandZ issuing their 2017 top 100 global…
thedigitaltransformationpeople.com
Curing the Sales Lead Drought
I’ve been selling for decades, and have never seen such a drought of leads as…
thedigitaltransformationpeople.com
The Top 10 Brands of 2017 in Retail, Technology, and Leadership
As reflected on my personal website, my endless curiosity journey has focused on three topics: retail,…
thedigitaltransformationpeople.com
How to build the experiences your customers want
Alan Thorpe, Managing Director of Bray Leino Yucca, explains that the ability to rapidly innovate…
thedigitaltransformationpeople.com
Steps to avoid a digital disconnect
The new breed of always-on, 24-7 digital consumer has been a focus of interest for…
thedigitaltransformationpeople.com
How to Save Marketing
Marketing is not in great shape. What can we do about it? Flashing back, some of…
thedigitaltransformationpeople.com
Social Media Versus Social Business
In conversations with senior organizational leaders, there is often disdain expressed for the term social…
thedigitaltransformationpeople.com
Instant Feedback and Pervasive Connectivity.
We live in an age of instant feedback due to the drivers of changing consumer…
thedigitaltransformationpeople.com
Digital Transformation Starts with Customer Experience
I attended the interview with Nick Drake, Senior Vice President, Direct to Consumer at T-Mobile…
thedigitaltransformationpeople.com