- Size: Boutique
- Coverage: International
About Donald Hawthorne – GTM® Hawthorne, Inc.
Donald B. Hawthorne is a seasoned executive and go-to-market (GTM) strategy consultant with extensive experience in C-suite roles and helping companies build robust growth strategies. He combines his operational expertise with a unique GTM Road Map to assist executives in developing persuasive strategies that attract investors, corporate partners, and customers.
Areas of Expertise
- Go-to-Market (GTM) Strategy
- Executive Coaching
- Change Management
- Strategic Planning
Services
GTM Strategy Development
- Assists executive teams in creating clear and robust go-to-market solutions
- Utilizes a novel GTM Persuasion Framework to enhance strategy effectiveness
- Offers a GTM Readiness Self-Assessment Diagnostic to test key strategy elements
Executive Partnership
- Serves as a peer-level partner to CEOs and C-suite members
- Provides insights based on experience in 12 C-suite roles (6 CEO, 2 COO, 4 CFO positions)
- Supports executives in preparing for funding rounds, corporate partnerships, and M&A deals
Investor and Board Relations
- Works with equity investors and boards of directors to align GTM strategies
- Helps companies prepare for external scrutiny of their GTM approach
- Leverages experience in raising $317 million in debt and equity funding
Performance Improvement
- Focuses on enhancing current operating performance
- Draws from experience with 50 companies, ranging from startups to large corporations
- Applies lessons learned from high-growth organizations and turnarounds
Workshop Facilitation
- Conducts GTM strategy workshops, having led sessions with approximately 80 startups
- Offers customized PowerLab® workshops based on diagnostic results
- Helps teams identify and address gaps in their GTM strategies
By combining his extensive operational experience with a structured approach to GTM strategy, Donald Hawthorne helps businesses build a solid foundation for growth and success in competitive markets
Two things that make Donald’s consulting practice uniquely valuable
- The GTM Persuasion Framework – which curates best practices and filters them through a pragmatic operating executive lens – brings company-wide clarity to your go-to-market issues.
- His experience holding 12 C-suite positions – including 6 CEO roles – allows him to work alongside executives as a trusted peer-level partner as we jointly develop customized go-to-market solutions for your company.
Specialisms
Go-To-Market Strategy, Due Diligence, Operational Execution, Value Proposition, Business Model, Corporate Culture, Change Management, Executive Coaching, Life Sciences, In Vitro Diagnostics, Life Science Tools, Medical Devices, Pharmaceuticals, Healthcare Services, Jobs-to-be-Done, Commercialization, Strategic Planning, Management Consulting, Market Research, and Leadership Development
Recent articles by authors from Donald Hawthorne – GTM® Hawthorne, Inc.
- Strategy