Applico is trailblazing a new type of client services firm, the Platform Innovation™ Company. We help enterprises executives scope out platform opportunities, build the products to capture it, and grow the opportunity to it maximum potential.

Read more about platforms and how to win in our bestselling book Modern Monopolies: How to Dominate the 21st Century Economy.

On Amazon: http://www.amazon.com/Modern-Monopolies-Dominate-21st-Century-Economy.

“Modern Monopolies brilliantly lays out the formula for how to get rich in the platform economy. From building audiences to creating network value, this book will become the handbook for the next generation of business leaders.”​–George F. Colony, CEO, Forrester Research

“Modern Monopolies unmasks what Internet platforms are, how they work, and why they are important. A required read for anyone interested in building, or investing in, network-based businesses.”​–Andrew Weissman, Partner, Union Square Ventures

“Two-sided marketplaces or platforms are tough to start and scale. Modern Monopolies brilliantly reveals the secrets of the startups that are scaling platform businesses. A must read for any serious entrepreneur or investor, as well as anyone interested in innovation.”​–Oisin Hanrahan, co-founder and CEO of Handy

“This timely book very persuasively and elegantly sets out the framework for the emerging dominance of the platform business model. Modern Monopolies is essential reading for anyone who wants to understand platforms, as well as anyone considering building a new business.”–Sudip Nandy, Former CEO of Aricent and Frog Design