5 Strategies for Mid-size CPA firm websites to drive revenue.
I consult with managing partners in mid-size CPA firms, those with 15-100 staff. I often ask…
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Customer Engagement
Numerous reasons why Digital Transformation fails
Most organsiations have by now realised digital transformation is essential to their success. But many of them forget…
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Instant Feedback and Pervasive Connectivity.
We live in an age of instant feedback due to the drivers of changing consumer…
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How a customer centric approach leads to Big Data success
In the age of the digitally empowered consumer, data is the lifeblood of industry. Fuelled…
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Customer Centricity
The customer is King, right? Everyone knows that! Wrong, says Wharton professor Peter Fader in…
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